Brand Design

Power Fund Partners

Role

Designer

Start

Feb 2021

Launch

March 2021

01.-

Introduction

Below are samples of logo ideas designed for Power Fund Partners - a Massachusetts-based investment firm, with an initial focus on cannabis companies located in Massachusetts. Carousel was hired to develop their visual branding, logo, company documents, and website.

02.-

Conclusion

Power Fund Partners went forward with a design incorporating a road icon that leads to the Boston skyline. The decision came down to the tone matching the fun vibe they embody and it being representative of their pursuit to instill growth in Boston.

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